
Jagran Coffee Table Books (JCTB) project is a part of rich and varied tradition of Jagran group, of offering first rate, creditable creations to its stakeholders. The idea of JCTB is to broaden the horizon in the print media and to create a property which could not only prop up the existing configuration and business ties of the group with the direct and indirect stakeholders, both in and outside, but also give a chance to reach an audience which is very promising in terms of potential and relationship.
In JCTB we talk about brands. We talk about people who unto themselves are brands. We recognize and honour people who have made it big with their staunch resolve and fine business acumen. We don’t bring best out of these people, but present their best to the people and institutions that matter! A Jagran gem is an honour and tribute to the luminaries who are shining examples of how self-belief, coupled with diligence and fortitude, could make extra-ordinary leaders out of unassuming individuals. It is an effort to recognize and acknowledge the business leaders who have brought repute to our society and have made difference to the lives of several thousands.
In JCTB, our endeavour is to bring out the aspects of the lives and stories of individuals and institutions, which are relatively lesser known, but hold cardinal importance to their identity and existence. JCTB is about a lot of things- lifestyles, emotions, successes, failures, relations, philosophies; all with a human touch. Written in racy narratives and blended with exotic and exclusive photographs, it gives readers an overwhelming taste and flavour of these passion soaked sagas. All our books are stringently monitored on quality and content. Coming from one of the most credible media houses and a leading public discourse dais of this great nation, JCTB has to nothing but the best!
Jagran is soon going to test waters in other domains of coffee table books like- hospitality, PSUs (Public Sector Units), environment, corporate profiling, entertainment etc. The focus here will be more and more reader centric and on forging a mass connect with our wide audiences. We would continue to come up with innovative and ground breaking ideas to offer superlative experience and gratification to our readers and stakeholders. This, as they say, is just the beginning!